What is a web agency?
A web agency is a communication agency specializing in interactive communication mainly through the creation of websites. It is therefore a company specializing in the design, development and management of websites.
Most of the missions of a web agency relate to the creation of websites and the phases of marketing advice and animation that may be linked to it. They therefore require marketing and technical skills.
Today, web agencies have become real partners involved in the digital and communication strategy of companies.
What are the services of a professional web agency?
A web agency worthy of the name must have solid skills in graphic design and must be able to offer the client a solution adapted to his web project and taking into account his activity and his particular expectations.
The management of the web project on which an agency engages can also consist in the creation of a website based on a template, on a website created from scratch or in the redesign of a site that already exists. Here too, the service provider must listen to the customer and the goal sought by the latter.
A web agency must not only bring together technical skills in web development and web design, it must also master marketing skills to ensure the promotion of websites through channels such as social networks.
Read also : Pourquoi créer un site web ?
The services of ECS Informatique, a professional web agency in Cameroon, Africa and the world in 2024.
- Advice and assistance in the development of the specifications of your web project;
- Creation of custom graphics for your website creation. Creation of a fully personalized graphic charter in accordance with your identity and your positioning;
- Development of the website from a content management system (CMS) or in tailor-made development, according to your needs;
- Responsive design integration: developers and creative designers master responsive ergonomics. An essential element to offer the best browsing comfort to Internet users, whatever the medium used (computer, phone, tablet);
- Referencing: these are all the techniques used to improve the visibility of a website: submission consisting in making the site known to search tools. positioning consisting of positioning the pages of a site in a good position in the result pages for certain keywords;
- Web hosting: consisting of installing your website on a highly secure and permanently available server so that the site is put online and remains forever accessible to Internet users.
Read also : Combien coute la création d’un site web ?
