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Project owner
Presentation
Origin and Purpose
The market
Strategy

Main project leader: Your project must be consistent with your personality, your potential, your skills, your family situation and your personal constraints (available time, personal capital, current financial charges, health, etc.).

Last name and first name

Phone number (WhatsApp)

Email address

Town and Country

Family situation

Married Single

Training and diploma

Professional experience

General on your project

Nature of the project: Explain in a few lines, in a very simple and understandable way, your project as you imagine it.

What stage are you at?

When do you plan to start the activities?

What have you already done to prepare for the launch of the project?

What is left for you to do?

What objectives are you pursuing through your project?

We usually say that three objectives generally guide the decisions of a business leader: expansion, profitability, autonomy. Who is the one or those which seem to you to direct your efforts? Are there more you are looking for? Why ?

Genesis of your project and motivations for carrying it out

Motivations: We suggest that you explain how you came to consider starting, then developing your business creation project. What makes you want to start this business?

History and genesis of this project: Where does the idea come from? Why this one and not another? Are you looking to take advantage of an experience, opportunity, knowledge, etc. ?

Business objectives and marketing strategy

After specifying the different market segments (A), then targeting one or two segments on which to devote the majority of the resources allocated for the project, define the commercial objectives in terms of service production volume or market share to be achieved and describe the marketing strategies. NB: a segment is obtained by the crossing between a specific service and the market (customers). A. Segmentation B. Targeting C. Positioning D. Product / service policy E. The pricing policy F. Communication policy

set business objectives in terms of service production volume or market share to be achieved.

Information relating to the project leaders covered by the business plan

Basic information about the project

Characteristic of the offer and turnover

Your product and its market

marketing strategy and others

Main project leader: Your project must be consistent with your personality, your potential, your skills, your family situation and your personal constraints (available time, personal capital, current financial charges, health, etc.).

Last name and first name

Phone number (WhatsApp)

Email address

Town and Country

Family situation

Training and diploma

Professional experience

General on your project

Nature of the project: Explain in a few lines, in a very simple and understandable way, your project as you imagine it.

What stage are you at?

When do you plan to start the activities?

What have you already done to prepare for the launch of the project?

What is left for you to do?

What objectives are you pursuing through your project?

We usually say that three objectives generally guide the decisions of a business leader: expansion, profitability, autonomy. Who is the one or those which seem to you to direct your efforts? Are there more you are looking for? Why ?

Genesis of your project and motivations for carrying it out

History and genesis of this project: Where does the idea come from? Why this one and not another? Are you looking to take advantage of an experience, opportunity, knowledge, etc. ?

The product (or service)

The market

Your market is:

What needs do you plan to meet and, consequently, what market are you in (for example, the leisure market)? argue. thereafter, reason only in relation to the chosen market.

Characteristics of demand - Type of clientele: Who is the clientele in this market?

If other types of customers then specify

List the prescribers (partners who can refer clients) and Specify what each type of clientele represents in the market in% of sales and, if possible, in number of clients.

Other important points on consumption: Indicate here and detail the key points of this market in terms of consumption. Examples: seasonality of demand (specify), type of compulsory distribution, consumption chain, motivations of buyers, etc.

Characteristic of the offer and the competition

Before detailing your biggest competitors, indicate what are the general characteristics of the offer in this market. Examples: concentration or, on the contrary, multitude of competitors, competitive intensity, type of distribution generally chosen, technological development, etc.

Who are your main competitors? Indicate for each seniority, size, turnover, market share, the characteristics of their products, their reputation, their commercial policy, etc.

Download the above analysis tables of changes in market size, supply and competition, complete them, then attach here.

The professional and extra-professional environment

Business objectives and marketing strategy

set business objectives in terms of service production volume or market share to be achieved.

Marketing strategy

Deadline for developing your business plan

What time frame do you give us for the development of your business plan?

If other deadline or other requirement, then specify

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